FERRARI PRESENTATION

FERRARI

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OUR ORIGINS

30s - 40s

Our story officially begins in 1947 when the first car built under the Ferrari marque, the 125 S, drove through the historic factory gates on Via Abetone Inferiore in Maranello. That said, Ferrari’s origins are inextricably linked to its founder’s entire life story.

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SUCCESS

50-60s

The 1950s brought major changes and by the end of the decade, the Ferrari name was famous all over the world. From a sporting perspective, the marque celebrated the first in a whole string of victories that would result in the Scuderia Ferrari becoming the most successful team in Formula 1 history.

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CONSOLIDATION

60s-70s

Conscious of the fact that developing the industrial side of the business would require a modern, well-articulated company structure, Enzo Ferrari implemented a series of changes. In 1960, Ferrari became a Limited Company and in 1969 reached an agreement with Fiat to sell it 50% of its shares.

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TOWARD THE NEW MILLENIUM

80-90s

The new millennium ushered in a period of spectacular sporting success. Ferrari clocked up a series of impressive victories on American soil, including three 12 Hours of Sebring and one 24 Hours of Daytona. However, it was in F1 that Maranello really dominated the action. Between 2000 and 2008, in fact, the Scuderia won a total of 13 World titles: six Drivers’ (five with Schumacher and one with Räikkönen) and seven Constructors'

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FERRARI PAINTS F1 RED

2000-2010

The third millennium began with a decade of rapid expansion. We boosted our presence on emerging markets, such as the Middle East, China, Japan and the rest of the Far East, as well as consolidating our position on the US, UK and German markets. We also worked in the same direction in terms of our range by adding models that delivered a superior standard of comfort and driveability whilst retaining the signature Ferrari performance.

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EXECUTIVE OFFICERS

John Elkann

Michelle Antoniazzi

Mattia Binotto

Benedetto Vigna

MANAGING DIRECTOR GESTIONE SPORTIVA

EXECUTIVE CHAIRMAN

CHIEF EXECUTIVE OFFICER

CHIEF HUMAN RESSOURCES OFFICER

Nicola Boari

Carlo Daneo

Enrico Galleria

Michael Hugo Leiters

CHIEF MARKETING AND COMMERCIAL OFFICER

GENERAL COUNSEL

CHIEF BRAND DIVERSIFICATION OFFICER

CHIEF TECHNOLOGY OFFICER

ACKNOWLEDGEMENTS

Thanks for watching my presentation ! We hope you enjoyed it!