“If the statistics are boring, you’ve got the wrong numbers.”
Edward Tufte, Professor of political science, statistics, and computer science
LA CONQUETE DIGITALE
“Without data you’re just another person with an opinion.”
Edwards Deming, Statistician
Avignon 2
Sommaire
Profils client
Identification client
Le plan "GuoJiang"
Zone blanche
Zone en perte de chiffre
Boite à outil
Le profil client
“Not everything that can be counted counts and not everything that counts can be counted.”
Albert Einstein, Physicist.
de 2017 à 2021
Age
Situation familiale
Niveau de bricolage
0: pas bricoleur 4:bricoleur 8: brioleur pro
Types de logement
Situation logement
Période sur le même logement
Revenues des foyers
Client type magasin
Identification clients
"Just having satisfied customers isn’t good enough anymore. If you really want a booming business, you have to create raving fans." - Ken Blanchard - Mollie Beck
de 2019 à 2021
Evolution des avis client/semaines
Moyenne annuelle : 3.49
Identification des clients31.33% Rang 123 ème
CA par actifs identifié (frequence d'achat x panier moyen)482.94€ Rang 12 ème société
% nouveau acheteurs identifiés22.15% Rang 12 ème société
Taux d'optin mag
68
30
1 2 3 4 5 6 7 8 9 10 11 12 13 52
Taux d'optin / rayon
Pourcentage
Les zones blanches
“The supreme art of war is to subdue the enemy without fighting.”
Sun Tzu, The Art of Wark
2021
PDM Mag/PDM Nat
Pourcentage
Zones blanches
Les zones en perte de vitesse
The world is changing very fast. Big will not beat small anymore. It will be the fast beating the slow. Rupert Murdoch
2021
Zones en perte de vitesse
Boite à outil
“Today, you have the opportunity to transcend from a disempowered mindset of existence to an empowered reality of purpose-driven living. Today is a new day that has been handed to you for shaping. You have the tools, now get out there and create a masterpiece.”
― Steve Maraboli, The Power of One
2022
Web trend Google my business Trend me now Google ads
LS
Deepreach Web trend Trend me now Google ads
Projet
Deepreach Google ads Google my business
Services
Plan Guojian
“When you are attracted to, and eat, fruits, occasionally a seed will be carried within you to a fertile ground.”
― David Wolfe, The Sunfood Diet Success System
2022
Google my business
Objectif: 6k€
Deepreach
Début d'année 2022
Decembre 2021
Objectif
Prev supposé: 10k€Atterissage à 40k€ Gain: 30k€GainGai
Merci!
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Transcript
“If the statistics are boring, you’ve got the wrong numbers.” Edward Tufte, Professor of political science, statistics, and computer science
LA CONQUETE DIGITALE
“Without data you’re just another person with an opinion.” Edwards Deming, Statistician
Avignon 2
Sommaire
Profils client
Identification client
Le plan "GuoJiang"
Zone blanche
Zone en perte de chiffre
Boite à outil
Le profil client
“Not everything that can be counted counts and not everything that counts can be counted.” Albert Einstein, Physicist.
de 2017 à 2021
Age
Situation familiale
Niveau de bricolage
0: pas bricoleur 4:bricoleur 8: brioleur pro
Types de logement
Situation logement
Période sur le même logement
Revenues des foyers
Client type magasin
Identification clients
"Just having satisfied customers isn’t good enough anymore. If you really want a booming business, you have to create raving fans." - Ken Blanchard - Mollie Beck
de 2019 à 2021
Evolution des avis client/semaines
Moyenne annuelle : 3.49
Identification des clients31.33% Rang 123 ème
CA par actifs identifié (frequence d'achat x panier moyen)482.94€ Rang 12 ème société
% nouveau acheteurs identifiés22.15% Rang 12 ème société
Taux d'optin mag
68
30
1 2 3 4 5 6 7 8 9 10 11 12 13 52
Taux d'optin / rayon
Pourcentage
Les zones blanches
“The supreme art of war is to subdue the enemy without fighting.” Sun Tzu, The Art of Wark
2021
PDM Mag/PDM Nat
Pourcentage
Zones blanches
Les zones en perte de vitesse
The world is changing very fast. Big will not beat small anymore. It will be the fast beating the slow. Rupert Murdoch
2021
Zones en perte de vitesse
Boite à outil
“Today, you have the opportunity to transcend from a disempowered mindset of existence to an empowered reality of purpose-driven living. Today is a new day that has been handed to you for shaping. You have the tools, now get out there and create a masterpiece.” ― Steve Maraboli, The Power of One
2022
Web trend Google my business Trend me now Google ads
LS
Deepreach Web trend Trend me now Google ads
Projet
Deepreach Google ads Google my business
Services
Plan Guojian
“When you are attracted to, and eat, fruits, occasionally a seed will be carried within you to a fertile ground.” ― David Wolfe, The Sunfood Diet Success System
2022
Google my business
Objectif: 6k€
Deepreach
Début d'année 2022
Decembre 2021
Objectif
Prev supposé: 10k€Atterissage à 40k€ Gain: 30k€GainGai
Merci!