Enjoyed the different multi-dimensional spaces. Shame I didn’t know the venue is wheelchair accessible for my Mother.
Visitor Journey Exhibition Experience
Touch point 7
Touch point 5
Touch point 6
Touch point 2
Touch point 3
Touch point 4
Touch point 1
Took photos and videos for their personal social media accounts.
Viewed a friend’s Instagram story of the exhibition.
Brochures at the front door have artist information and Q&A interviews
Explore the different sections of the exhibition.
Booked tickets on the venue website.
Brought lunch to eat in a common area in front of the venue.
A QR code is scanned to sign up to the venues mailing list for future events at the exit.
Activity
Researched, how to get there, accessibility, food/retail options and opening times.
Brochures at the front door have artist information and Q&A interviews
I can’t wait to show my friends and family photos.
Waited for the next performance.
The geo-tag lead to the venues informationthen website for more information.
I want to be invovled in an interactive work. Performances go for 15 minutes every hour.
Interested in filling out the optional visitor feedback survey is available.
Goal
I wish we had known the performances were hourly and there was food options.
Happy, want to know more about an artist’s background and creative practice
Confused, not sure where the best spot is for photos.
Excited to see future exhibitions. Hopefully an accessible one too.
Frustrated, unable to find information about food/accessibility options.
Enjoyed the different multi-dimensional spaces.
The friend is enjoying themselves. Want to know more.
Feelings/experience
Create a unique and interesting space of the exhibition that is suited for social media photos.
Win free tickets to another exhibition, post-feedback survey. Use the information from the feedback to enhance future exhibitions and events.
Develop a social media plan to share information and ticket links between the venue and exhibitions account.
Include information in the poster, brochures and website about food options. Promote cross-promotions on social media with food partners.
Include information about the food stall and café in the venue and accessible ramps and rooms - to help visitors plan on the website.
Include performance schedule and accessibility information in the venue posters/brochures, on social media and the website.
A QR code could be embedded onto the brochure with links to the artist profile and in-depth video interviews.
Opportunity
Op1445 User Journey
PGLD
Created on November 4, 2021
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Transcript
Enjoyed the different multi-dimensional spaces. Shame I didn’t know the venue is wheelchair accessible for my Mother.
Visitor Journey Exhibition Experience
Touch point 7
Touch point 5
Touch point 6
Touch point 2
Touch point 3
Touch point 4
Touch point 1
Took photos and videos for their personal social media accounts.
Viewed a friend’s Instagram story of the exhibition.
Brochures at the front door have artist information and Q&A interviews
Explore the different sections of the exhibition.
Booked tickets on the venue website.
Brought lunch to eat in a common area in front of the venue.
A QR code is scanned to sign up to the venues mailing list for future events at the exit.
Activity
Researched, how to get there, accessibility, food/retail options and opening times.
Brochures at the front door have artist information and Q&A interviews
I can’t wait to show my friends and family photos.
Waited for the next performance.
The geo-tag lead to the venues informationthen website for more information.
I want to be invovled in an interactive work. Performances go for 15 minutes every hour.
Interested in filling out the optional visitor feedback survey is available.
Goal
I wish we had known the performances were hourly and there was food options.
Happy, want to know more about an artist’s background and creative practice
Confused, not sure where the best spot is for photos.
Excited to see future exhibitions. Hopefully an accessible one too.
Frustrated, unable to find information about food/accessibility options.
Enjoyed the different multi-dimensional spaces.
The friend is enjoying themselves. Want to know more.
Feelings/experience
Create a unique and interesting space of the exhibition that is suited for social media photos.
Win free tickets to another exhibition, post-feedback survey. Use the information from the feedback to enhance future exhibitions and events.
Develop a social media plan to share information and ticket links between the venue and exhibitions account.
Include information in the poster, brochures and website about food options. Promote cross-promotions on social media with food partners.
Include information about the food stall and café in the venue and accessible ramps and rooms - to help visitors plan on the website.
Include performance schedule and accessibility information in the venue posters/brochures, on social media and the website.
A QR code could be embedded onto the brochure with links to the artist profile and in-depth video interviews.
Opportunity