Market Profile Brazil

Brazil Market Profile

Mexico industries are highly diversified with significant private investment, and its economy is the second largest in Latin America. The country’s strategic location, ample natural resources, broad industrial base and probusiness environment have enabled the country to integrate powerfully into regional and global value chains, helped by its 13 free trade agreements (FTAs) with 52 countries.

US$1.15 Trillion

GDP 2017

America, and Singapore’s 64th largest trading partner worldwide

Singapore's 6th largest trading partner in Latin

Trading Partner Rank (2017)

S$698 Million

Bilateral Trade with Singapore

Ease of Doing BusinessRank (2018): 59th

World Bank

47.7 Million

Population 2017

SMEs in Brazil Register a 100% Increase in Sales Through The Digital Channel During The First Half of 2021

Brazil is the second-largest Latin American economy. Sectors that are open to UK and international business are extensive and include Brazil is the second-largest Latin American economy. Sectors that are open to UK and international business are extensive and include Advanced Engineering, Financial Services, Defence, Food & Drink. In 2018, trade between the UK and Mexico totaled £4.4 billion in goods and £2.8 billion in services.

Why Brazil?

28 / 127

COMPARE IMPORTER RANK

Trade Balance Rank

12 / 127

COMPARE IMPORTER RANK

Importer Rank

11 / 127

COMPARE EXPORTER RANK

Exporter Rank

B2B digital commerce, accelerated by the COVID-19 pandemic, is now top of mind for most importers. Over the next five years, an even greater rise in digital interactions between buyers and suppliers will break traditional sales models.

New Self Serve Digital B2B Buying Journey & Its Implication For Brazil Importers

Source: OSI Results of Mckinsey’s 2nd boannual B2B customer buying research: US & Europe, 2016 and 2018/19 - note results for % increase have been rounded

30

30

120

90

Reorder

Order

Evaluate

Research

% Replies by interaction

Directed

Self-serve

% Increase in self-serve preference

Increase in preference for self-service channels

Self-Service Matters For B2B

2x

% of Respondents

For the period before COVID-19, (next two weeks), which method do you believe is more important to your customers?

% of Respondents

For the period before COVID-19, which method was more important to your customers?

Digital-enabled sales interactions

Traditional sales interactions

Source: McKinsey B2B Decision Maker Pulse Survey, April 7 , 2020 (n=3,619)

Increase in preference for self-service channels

Digital Interaction Are Twice As Important

Q: “What is the maximum order value that you would purchase through end-to-end digital self-serve and remote human interactions for a new product or service category”? Numbers do not add to 100% because “ i don’t know” option offered was not included for analysis. Source: McKinsey COVID-19 B2B Decision-Maker Pulse #3 7/27-811/2020 (n = 3,626)

amount 15% are willing to spend

amount 12% are willing to spend

amount 32% are willing to spend

Over $1M

$ 500K to $1M

$ 50K to $500K

% of respondents

1,2

Maximum order value you would purchase through end-to-end digital self-service and remote human interactions for a new product or service category

Buyers are willing to spend big using remote or self-service.

$460,703,804,234

Total Exports 2019

$455,289,486,227

Total Imports 2019

$5,414,318,007

Trade Balance 2019

Total Trade

37.89%

Imports of Goods and Services (% of GDP) (2020)

Exports of Goods and Services (% of GDP) (2020)

40.09%

(Import USD$)

$6,079,449,024

VIETNAM

(Import USD$)

$6,094,902,661

ITALY

(Import USD$)

$6,639,414,285

BRAZIL

(Import USD$)

$9,828,352,339

CANADA

(Import USD$)

$11,584,471,521

MALAYASIA

(Import USD$)

$17,645,847,396

SOUTH KOREA

(Import USD$)

$17,689,708,318

GERMANY

(Import USD$)

$17,958,030,353

JAPAN

(Import USD$)

$83,052,433,871

CHINA

(Import USD$)

$206,142,139,412

USA

Top 10 Import Countries

Organic Chemicals

29

$8,335,133,306

HS Code

Import USD$

Iron & Steel Articles

73

$9,827,189,118

HS Code

Import USD$

Iron & Steel

72

$10,753,971,288

HS Code

Import USD$

Precision Instruments

90

$16,233,792,171

HS Code

Import USD$

Items nesoi

99

$17,941,293,123

HS Code

Import USD$

Plastics

39

$24,585,722,177

HS Code

Import USD$

Oil &Mineral Fuels

27

$40,959,928,846

HS Code

Import USD$

Motor Vehicles & Parts

87

$42,689,329,188

HS Code

Import USD$

Industrial Machinery

84

$76,969,737,658

HS Code

Import USD$

Electrical Machinery

85

$94,778,613,207

HS Code

Import USD$

Top 10 Import Goods