create a video

HOW TO CREATE A

VIDEO

Start

video

STORYTELLING

CONCEPT

STORYBOARD

SHOOTING

EDITING

concept

As a first thing, you need to decide on a concept for your video. What do you want to accomplish with the video? Who is your audience? What message do you want to get across? Without this crucial first step, you run the risk of making a video that fails to speak to your audience and reach your goals.

PICK ONE

FOCUS ON MESSAGE

REVIEW IDEAS

BRAINSTORM

STORYTELLING

Storytelling is the process of using fact and narrative to communicate something to your audience.

Storytelling is an art form as old as time and has a place in every culture and society. Why? Because stories are a universal language that everyone — regardless of dialect, hometown, or heritage — can understand. Stories stimulate imagination and passion and create a sense of community among listeners and tellers alike.

STORYTELLING

Parachute in, don’t preamble.

Choose first and final words carefully.

Follow the “Goldilocks” theory of details.

Use silence for impact and emphasis.

Establish your call-to-action.

STORYBOARD

WHAT IS A STORYBOARD

A storyboard is a visual outline for your video. It’s made up of a series of thumbnail images that convey what happens in your video, from beginning to end. It also includes notes about what’s happening in each frame. A finished storyboard looks like a comic strip.

HOW TO

WHY

INFO

TIPS

why

Storyboarding adds an extra step to your video creation process, but it’s well worth the time and effort. Making a storyboard pays off in a number of important ways

Simplify

Share your ideas

Organize your Thoughts

Info

Info

Info

info

scene number

project name

Name your project accordingly from the start.

To match it to the script when you start shooting.

shot number

description

Keep track of each shot by assigning a number. You can reference the shot number during production or editing.

A brief description can go a long way to making your idea crystal clear.

HOW TO CREATE A STORYBOARD

BRAINTSTORM

WHAT'S YOUR GOAL?

CREATE A TIMELINE

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GET FEEDBACK

START DRAWING

ADD TEXT DETAILS

GET FEEDBACK

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REVISE

tips

1. Don’t get hung up on perfection.

2. Experiment before you finalize your storyboard 3.Use your storyboard to make things easier during production.

SHOOTING

USE PLENTY OF LIGHT

CLEAR AUDIO

CLEAN BACKGROUND

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CAMERA PRESENCE

USE YOUR PHONE

AVOID SHAKY FOOTAGE

GET FEEDBACK

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REVISE

EDITING

YOU'RE READY FOR MAKING YOUR VIDEO!

That sounds great!

your video

rules

• How many video? From a minimum of 1 to a maximum of 3 per school
• How long should the video last? From a minimum of 30 seconds to a maximum of 90 seconds
• Language: English
• Music: royalty free (e.g. free musics from Youtube).
• Technology: made with a smartphone.
• Format: horizontal

TOPICS

ASSIGNMENTS

TRAVEL AGENCIES/MICE

RESTAURANT SERVICES

ACCOMMODATION