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PhysicsIRL

Adrian Granchelli

Created on July 28, 2021

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PhysicsIRL

EXPERIENCE physics to gain an AUTHENTIC and CONCEPTUAL understanding.

START

Index

Opportunity

Market

PhysicsIRL

Competition

The Founder

Venture Plan

Opportunity

Opportunity

PhysicsIRL

The Founder

Physics is everywhere. We interact with it everyday all the time, whether we are conscious of it or not.

Market

Competition

Venture Plan

A toddler learns to master physics when theylearn to walk.

Opportunity

PhysicsIRL

The Founder

Market

Competition

Venture Plan

A child gains a deep understanding of some complex concepts like centripetal acceleration on the playground.

Opportunity

PhysicsIRL

The Founder

Market

Competition

Venture Plan

Opportunity

PhysicsIRL

Then high school physics looks a lot like this ... Physics is no longer a true experience.

The Founder

Market

Competition

Venture Plan

Opportunity

PhysicsIRL

The Founder

Market

Competition

Those good at math will succeed, and how many will truly understand the underlying concepts or how they play out in the real world?

Venture Plan

PhysicsIRL brings the physics classroom to your environment using AR technologies.

Opportunity

PhysicsIRL

The Founder

Market

Competition

Venture Plan

In a school classroom, blocks can be manipulated with PhysicsIRL visualizing the forces, speeds, and accelerations.

Opportunity

PhysicsIRL

The Founder

Market

Competition

Venture Plan

Opportunity

PhysicsIRL

The Founder

Market

People's movements and actions can be analyzed too.

Competition

Venture Plan

Versatility

Opportunity

PhysicsIRL

From the classroom to the consumer market. Educational toys and apps are skyrocketing as every parent wants to enrich their child’s upbringing.

The Founder

Market

Competition

Venture Plan

Versatility

Opportunity

PhysicsIRL

Great for athletes! PhysicsIRL can be used as a coaching tool to gain a better understanding of an athletes body and actions.

The Founder

Market

Competition

Venture Plan

Easy to use. Whenever you are viewing a new person, have the person put on the coloured wrist, ankle, and core bands, enter the person's weight and height then have them just stand in front of the camera to callibrate.

Opportunity

PhysicsIRL

The Founder

Market

Competition

Venture Plan

Users will have to manually input every new object in a similar method. Alternatively, a PhysicsIRL block set can be purchased for $29.99 which has been pre-calibrated and will work out-of-the-box.

Opportunity

PhysicsIRL

The Founder

Market

Competition

Venture Plan

The PhysicsIRL app is free to download and use. There will be a paid version for $4.99 that is ad-free and contains more features and support. Educational package available for institutes.

Opportunity

PhysicsIRL

The Founder

Market

Competition

Venture Plan

PhysicsIRL

The Founder

Opportunity

PhysicsIRL

ADRIAN GRANCHELLI

The Founder

Market

  • Education TechnologySpecialist
  • Mechanical Engineer
  • Teacher

Competition

Venture Plan

https://www.youtube.com/watch?v=0x7VKoWQVxg

Market

Opportunity

PhysicsIRL

PhysicsIRL is:

  • an Educational app (1)
  • an Educational tool/toy (2)
  • a Fun app (3)

The Founder

Market

Competition

Venture Plan

Attaining just 0.1% of the market, would result in $220k of revenue.

(1 Technavio (2021) https://www.prnewswire.com/news-releases/global-education-apps-market---46-88-billion-growth-expected-during-2020-2024--technavio-301306209.html (2) Technavio. (2021). https://www.proquest.com/docview/2518980351/C4CD799CBA1042C9PQ/1 (3) Grandview Research (2020) https://www.grandviewresearch.com/industry-analysis/mobile-application-market

Market Entry Points

Opportunity

PhysicsIRL

The Founder

Market

Competition

Venture Plan

Educational App

PhysicsIRL

Opportunity

Is very unique

PhysicsIRL

The Founder

Market

Competition

Educational Tool

Venture Plan

Fun App

Competition - Educational Apps

Opportunity

PhysicsIRL

The Founder

Market

Competition

Pocket Physics (Free) A physics textbook in app form. Delivers information to one's device.

Phyiscs Prof ($1.99) Physics workseet problems in app form. Practice to prepare for traditional tests

Venture Plan

Competition - Educational Tools

Opportunity

PhysicsIRL

The Founder

Market

Competition

Lego Robot Inventor ($360) Great tool/toy in the engineering space. Extremely popular in and out of schools.

Dynamics Cart and Track by Vernier ($600) Physics-based and conceptual. Very effective in schools and in labs. Doesn't disaply data.

Venture Plan

Competition - Fun Apps

Opportunity

PhysicsIRL

The Founder

Market

Competition

Pokemon Go (free + in-app purchases) Utilizes augmented reality. Very popular with kids through to adults.

Angry Birds (free + in-app purchases) Utilizes physics-based puzzles. Very popular with kids.

Venture Plan

PhysicsIRL compared to the competition

Opportunity

Strengths

Weakness

PhysicsIRL

The Founder

  • Accesible
  • Inexpensive
  • Versatile
  • Cost of development
  • PhysicsIRL is new and will need to prove its value

    Market

    Competition

    Venture Plan

    PhysicsIRL compared to the competition

    Opportunity

    Opportunities

    Threats

    PhysicsIRL

    The Founder

    • First to market
    • Ability to be flexible and cater to the market needs
    • Caters to both the DIY and plug-n-play markets
    • Digital and physicalproducts
    • Entering the K-12 market is difficult
    • Competitors entering the space
    • Practiced technology used in biomechanices and computer-generatedimagery (CGI)

    Market

    Competition

    Venture Plan

    Venture Plan

    Opportunity

    PhysicsIRL

    PhysicsIRL is a social enterprise. Our missionis to allow anyone, anywhere to experience physics in order to gain a conceptual understanding. All profits will be reinvested into PhysicsIRL or experiential education.

    The Founder

    Market

    Competition

    Venture Plan

    Costs

    Opportunity

    App development($100k) Product Development($20k) Marketing($60k)

    PhysicsIRL

    The Founder

    Market

    Competition

    Venture Plan

    Funding

    Personal 'skin in the game' ($10k + $60k deferred salary) Grants($20k) Early Adpopters($40k) Investors ($50k)

    Opportunity

    PhysicsIRL

    The Founder

    Market

    Competition

    Venture Plan

    Timeline

    Consumer Market Launch (Nov 2022)

    Public Product Testing(June 2022)

    Opportunity

    PhysicsIRL

    The Founder

    Market

    Early Adopter Fulfillment(Aug 2022)

    Competition

    Venture Plan

    Secure Funding(Dec 2021)

    Public Art Display (Sept 2022)

    Investor Opportunity

    Opportunity

    Funding Goal ($50k)

    Return on investment

    PhysicsIRL

    • $10k = 2% equity
    • High social impact
    • Promote experiential physics education

      The Founder

      Market

      Competition

      Venture Plan

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