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Partner hotel Eva Marrit Marloes
marrit.goerres
Created on June 15, 2021
presentatie
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Transcript
Innovation plan The Art hotel
- Marloes ten Broeke
- Eva Kobes
- Marrit Goerres
Table of content
- Introduction
- Problem analysis
- Innovation
- Implementation
- Business case
- Critical succes factors
- Conclusion
Introduction
- West cord hotels
- The art hotel
Problem analysis
Improvement points / SWOT Analysis: -Lack of arrangements -Low occupancy restaurant -Restaurant not attractive for guests
Innovation
Innovation points: - Redecorating the restaurant- Implementing arrangements
Implementation
Operational aspects: - Sustainability- Technological requirements - Logistics - Marketing - Distribution channels - Possible risks
Business case
- Cost of investment
- Labour Costs
- Inventory Costs
- Ratio's
- Conclusion
Critical success factors
- Marketing
- Suppliers
- Builders and artists
Conclusion
- Profitable innovation
- Attracts more guests
Questions?