MILLENNIALS
IN 2021
By 2025: 75% of the projected global workforce
Prefer Remote Work: 61%
Age: 24 to 39 as of 2021
Size: 72.1 Million, the largest population as of 2019
Seek Peer Recommendations: 89%
Brand Loyalty: The Least brand loyalty of any other generation.
10
Driven By: - Autonomy - Freedom - A sense of purpose
View of Associations: Synonymous with Corporate Entities, Elitist, Exclusive, Untrustworthy
Shaped By: - 9/11 - The 2009 Recession - Seeing parents struggle - Technology/Internet - Birth of social media - COVID-19
Typically Have: - Student debt - Insecurities; Highest rate of depression - Lack present-focus - ADHD is common due to digital stimulation - Commitment-phobia for financial investments
Sources:
75% of Workforce – Inc.com; The (Millennial) Workplace of the Future Is Almost Here; Author: Peter Economy.
Remote work – HRExecutive.com; Millennials Prefer Office to Remote Work; Author: Michael J. O’Brien.
89% Recommendations – NielPatel.com; 5 E-commerce Techniques for Connecting with Millennial Shoppers.
Depression – CDC.gov; Mental Health, Substance Use, and Suicidal Ideation During the COVID-19 Pandemic — United States, June 24–30, 2020.
Discover the Power of a Data-Driven Strategy
Visit us at www.hum.works
Millennial Infographic
Mango Brilliant
Created on April 21, 2021
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Transcript
MILLENNIALS
IN 2021
By 2025: 75% of the projected global workforce
Prefer Remote Work: 61%
Age: 24 to 39 as of 2021
Size: 72.1 Million, the largest population as of 2019
Seek Peer Recommendations: 89%
Brand Loyalty: The Least brand loyalty of any other generation.
10
Driven By: - Autonomy - Freedom - A sense of purpose
View of Associations: Synonymous with Corporate Entities, Elitist, Exclusive, Untrustworthy
Shaped By: - 9/11 - The 2009 Recession - Seeing parents struggle - Technology/Internet - Birth of social media - COVID-19
Typically Have: - Student debt - Insecurities; Highest rate of depression - Lack present-focus - ADHD is common due to digital stimulation - Commitment-phobia for financial investments
Sources:
75% of Workforce – Inc.com; The (Millennial) Workplace of the Future Is Almost Here; Author: Peter Economy. Remote work – HRExecutive.com; Millennials Prefer Office to Remote Work; Author: Michael J. O’Brien. 89% Recommendations – NielPatel.com; 5 E-commerce Techniques for Connecting with Millennial Shoppers. Depression – CDC.gov; Mental Health, Substance Use, and Suicidal Ideation During the COVID-19 Pandemic — United States, June 24–30, 2020.
Discover the Power of a Data-Driven Strategy
Visit us at www.hum.works