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Gamify Your Lead Magnet

Mary Nunaley - LDT

Created on March 20, 2021

Discover how using game principles and interactivity can attract new leads into your business.

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Transcript

Gamify Your Lead Magnet

Quiz Me

Make Me Aware

18%

What If ?

1 Billion

Talk to me not at me. What are the struggles?

The projected number of people playing games online by 2024.

There was a better way to reach your audience?

Interactive content is 80% more engaging. Audiences are growing leary.

Average email open rate in 2020. Average click-through rate 2.6%

Are You Reaching Your Audience?

18%

We are experiencing information burnout and our minds are overloaded. To reach your people, you need a way to educate, inform, and engage.

We Like to Play Games!

Quiz Me

Engaging audiences with quizzes, polls, surveys is popular and not without risks. Security breaches, poorly developed quizzes, and questionable results are just a few reasons for declining success.

We Want to GROW Our Audience

Pain Points!

Customer Growth

  • No one downloads my stuff
  • Too much product not enough life changing
  • No engagement > high downloads
  • People won't join my group
  • People won't talk to me!

1.2k

A Thriving Following!

Games for Growth

Why Games?

  • The brain loves the game.
  • Games can inform while being fun.
  • Games remove risk while adding elements of surprise.

Games allow you to tell a story and involve your audience

Technology advancements are creating new avenues

What If?

Interactive Lead Magnet

  • Takes static content and makes it interactive and engaging
  • Mixes the best of both worlds- traditional marketing and games
  • Allows the audience to learn, grow, and feel in control

Click each to explore the possiblities