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case study lesson 1 work and motivation

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Created on January 22, 2021

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Case Study - A car manufacturer

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Insights

Senior management (high salaries, free company cars, company restaurantSenior management (high salaries, free company cars, company restaurant)

25 days annual holiday

Designers (high salaries, free company cars, company canteen 20 days holiday

20 days annual holiday

Production line workers (fixed salary, company canteen, 20 days holiday)

20 days annual holiday

Company

Secretarial and administrative staff (salary according to experience, company canteen, 20 days holiday)

The senior managers of a car manufacture sense an increasing level of dissatisfaction among most of the different categories of staff. The company has the following groups of employees, with different benefits :

20 days annual holiday

Sales representatives (low fixed salary plus commission on sales, 20 days holiday)

20 days annual holiday

+40

Canteen and restaurant staff (20 days holiday, free meals in canteen)

markets

+ info

20 days annual holiday

+700

workers

+15

Cleaners (hourly wages, plus 8.33% extra as holoday pay , no other benefits)

franchises

Case Study - A car manufacturer

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The Challenge

The managers meet to consider ways of increasing staff motivation. They have to decide whether any of the following suggestions would be appropriate for different groups of employees :

  • Building sports facilities (e.g. a gynmasium, tennis courts)
  • Establishing a profit-sharing programme
  • Giving longer paid holidays (such as an extra day for every year worked over ten years)
  • Offering cars at discount prices
  • Offering carreer training
  • Offering early retirement
  • Paying a higher salary
  • Paying productivity bonuses
  • Reducing the working week (e.g 35 hours)
  • Setting up a crèche for employees’pre-school-age children
  • Spending some money on decorating the organization’s premises (e.g with plants, pictures)
  • Subsidizing the staff canteen