Music Video Anaylsis
'You need to calm down' by Taylor Swift
Music Video
Info
Release Date:June 14, 2019 Genre: Synth-popelectropop Label: Republic Songwriters: Taylor Swift and Joel Little Producers :Joel Little andTaylor Swift Album: Lover Directors: Drew Kcish
The video was nominated for 21 categories and won 5 as following Mtv Video of the year Mtv- Video for good American Music Awards- Favorite Music Video BMI Pop Awards Award-winning Song Won BMI Pop Awards Award-Publisher of the Year (Sony/ATV)
Categories
1. Performance Taylor Swift lip-syncs the song. Dexter Mayfield dances in his scene. 2. Narrative The story of hate,pageant and Katy's fued ending is shown. 3.Conceptual -LGBTQ+ community -Trolls
Genre Characteristics
Pop-Music videos are all trying to see the music to the audience.
- Colors Usually these music videos have a very bright and eye catchy color pallete. It has a vibrant and lively atmosphere Which is one of the most eye-catchy factor about this music video.
2.Look We find a lot of heavy makeup looks as well as over the top hairstyles.
3.Props Props add color and stories to the video.
PlotThe video shows a trailer park and the different residents over there. Everyone is seen doing something. A very joyful place is shown through adding colors. It also shows the haters and protestors who are against the LGBTQ+ community.
Symbolic Codes Mise en scene, dress and color code.-In the first scene Taylor is seen wearing a 'Calm Down' mask . It is a baby pink colored mask with calm down embrided in the color gold .The colors give a very soothing and peacful look. -The shot is a high level angel with a closeup shot. -She had a red lipstick on which is a part of her star image now.-The backdrop is of light blue and a pink printed floral bedsheet. -Everything has a aesthetic and soothing feel to it.
Next two shots show some props . There is a cat which is one of the things Taylor is known for. In the second one there are ingridents for juice,cereall,skittles.
After that a famous quote of Cher is seen hanging on the wall.
Dress Code.In the next scene Taylor Swift is seen wearing a red bathing suit with a peach robe , it's sleeves are also red. These colors depict passion and innocence. Gowns don't only depict beong comfortable or to relax but are also a sign of being wealthey as the upper class is often seen wearing them wheras the lower class is mostly wearing regular clothes.Her expressions show confidence.
While doing this she throws her phone which catches a fire. She calls it 'flamming toxicity' and doesnt't even look behind when the whole trailer is burning. This toxicity symbolizes the hate she gets. She chooses not to pay attention to it. It was a mid shot and the camera moves backward as she moves.
In the next part she is seen looking at her watch . The watch also has a cat on it. Which is one of the things she is known for. This is a part of her star image and is one of her motifs.
When she walks out of the trailer she is wearing a pink bathing suit with hot pink fur robe.A tattoo on her back is there it has a snake and butterflies. This is proxemic code as snakes depict betrayal and butterflies depict new beginnings. This is also a form of intertextuality as snakes were used by Taylor herself before the 'Lover' album She walks a head even tough the trailer is burning.
When she walks out of the trailer she is wearing a pink bathing suit with hot pink fur robe.A tattoo on her back is there it has a snake and butterflies. This is proxemic code as snakes depict betrayal and butterflies depict new beginnings. This is also a form of intertextuality as snakes were used by Taylor herself before the 'Lover' album She walks a head even tough the trailer is burning.
After this there are clips of things burning. All the props which were shown before are burning now.
Next is an establishing shot. It's a high angle shot of Taylor in front of her trailer in a swimming pool. This shows her relaxing in despite of the fire behind. This can be an example of in despite of what goes down in her life and the hate shetakes none of that serious and continues to enjoy life. The camera comes near and goes back.
Next is an establishing shot. The whole setup is shown. There are a lot of trailers. It is an overall very colorful setup. All the colors are pastel and the people are wearing bright colored clothes, these create a soothing , vibrant and colorful setting.
One by one different residents of the trailer park are shown. Swift included a lot of stars which adds to the promotion of the music video. All three of them have their share towards the LGBTQ+ movement.
Laverenee Cox was watering the pink plastic flamingoes.
Dexter Mayfield was dancing
Chestar lockhart
Hannah Hart was weightlifting a boombox.
Ryan reynold also makes an apperence. He is seen painting The stone wall Inn . As June 2019 marked it's 50th year uprising anniversery.
When Taylor is walking with Todrick Hall her Hair are dyed pink,blue and purple which is sa symbolic code for her support towards the LGBTQ+ community.Jesse Tyler Ferguson and Justin Mikita wedding is also shown.
In the next seen aggresive protestors are shown. The aggresiveness wa sshown through their expressions and slogons. Expressions are a non-verbal code but it helped the institue and portraying their agression. Slogans are a written way used to show their thoughts.
Next a high angel shot is shown of Taylor as the camera pans other stars are also seen like Bobby Berk, Karamo Brown,Anto Porowski and Jonnathan Van Ness.
In another trailer Ellen Degenress is seen getting 'Cruel Summer' tattoed on her arm this is a form of intertextuality as it is one of Taylor's songs.
In the next scene the trailer residents are seen sun tanning while the protestors protest in front. Sun tanning is a way of relaxing therefore this might be trying to tell that in despite of the hate they are calm and will stay unbothered. Billy Porter also walks in dressed in ared dress and blue lip color. /
After that a pageant show is shown in which instead of slecting a winner the crown is thrown by RuPaul towards the audience . All the contestants are dreesed as female singers. Like Adele,Taylor herself, Katy Perry, Beyonce and Cardi B.
Right after that a food fight starts.
In the last scene we see Taylor dressed as french fries. She seems anxious by her expressions as she is trying to find something, she then smiles when she spots Katy Perry dressed as a hamburger. They hug. This was an end to their dispute. The use of a burger and fries show that both the stars go together as this meal choice does. Katy has orange hair and Taylor has red low lights
Anaylsis
fatimaalizeb01
Created on October 20, 2020
Taylor Swift - You need to calm down.
Start designing with a free template
Discover more than 1500 professional designs like these:
View
Santa’s Sleigh Christmas video
View
Happy Holidays Video
View
Elves Christmas video
View
HALLOWEEN VIDEO MOBILE
View
Halloween Illustrated Video
View
Halloween video
View
Birthday Party Invitation
Explore all templates
Transcript
Music Video Anaylsis
'You need to calm down' by Taylor Swift
Music Video
Info
Release Date:June 14, 2019 Genre: Synth-popelectropop Label: Republic Songwriters: Taylor Swift and Joel Little Producers :Joel Little andTaylor Swift Album: Lover Directors: Drew Kcish
The video was nominated for 21 categories and won 5 as following Mtv Video of the year Mtv- Video for good American Music Awards- Favorite Music Video BMI Pop Awards Award-winning Song Won BMI Pop Awards Award-Publisher of the Year (Sony/ATV)
Categories
1. Performance Taylor Swift lip-syncs the song. Dexter Mayfield dances in his scene. 2. Narrative The story of hate,pageant and Katy's fued ending is shown. 3.Conceptual -LGBTQ+ community -Trolls
Genre Characteristics
Pop-Music videos are all trying to see the music to the audience.
2.Look We find a lot of heavy makeup looks as well as over the top hairstyles.
3.Props Props add color and stories to the video.
PlotThe video shows a trailer park and the different residents over there. Everyone is seen doing something. A very joyful place is shown through adding colors. It also shows the haters and protestors who are against the LGBTQ+ community.
Symbolic Codes Mise en scene, dress and color code.-In the first scene Taylor is seen wearing a 'Calm Down' mask . It is a baby pink colored mask with calm down embrided in the color gold .The colors give a very soothing and peacful look. -The shot is a high level angel with a closeup shot. -She had a red lipstick on which is a part of her star image now.-The backdrop is of light blue and a pink printed floral bedsheet. -Everything has a aesthetic and soothing feel to it.
Next two shots show some props . There is a cat which is one of the things Taylor is known for. In the second one there are ingridents for juice,cereall,skittles.
After that a famous quote of Cher is seen hanging on the wall.
Dress Code.In the next scene Taylor Swift is seen wearing a red bathing suit with a peach robe , it's sleeves are also red. These colors depict passion and innocence. Gowns don't only depict beong comfortable or to relax but are also a sign of being wealthey as the upper class is often seen wearing them wheras the lower class is mostly wearing regular clothes.Her expressions show confidence.
While doing this she throws her phone which catches a fire. She calls it 'flamming toxicity' and doesnt't even look behind when the whole trailer is burning. This toxicity symbolizes the hate she gets. She chooses not to pay attention to it. It was a mid shot and the camera moves backward as she moves.
In the next part she is seen looking at her watch . The watch also has a cat on it. Which is one of the things she is known for. This is a part of her star image and is one of her motifs.
When she walks out of the trailer she is wearing a pink bathing suit with hot pink fur robe.A tattoo on her back is there it has a snake and butterflies. This is proxemic code as snakes depict betrayal and butterflies depict new beginnings. This is also a form of intertextuality as snakes were used by Taylor herself before the 'Lover' album She walks a head even tough the trailer is burning.
When she walks out of the trailer she is wearing a pink bathing suit with hot pink fur robe.A tattoo on her back is there it has a snake and butterflies. This is proxemic code as snakes depict betrayal and butterflies depict new beginnings. This is also a form of intertextuality as snakes were used by Taylor herself before the 'Lover' album She walks a head even tough the trailer is burning.
After this there are clips of things burning. All the props which were shown before are burning now.
Next is an establishing shot. It's a high angle shot of Taylor in front of her trailer in a swimming pool. This shows her relaxing in despite of the fire behind. This can be an example of in despite of what goes down in her life and the hate shetakes none of that serious and continues to enjoy life. The camera comes near and goes back.
Next is an establishing shot. The whole setup is shown. There are a lot of trailers. It is an overall very colorful setup. All the colors are pastel and the people are wearing bright colored clothes, these create a soothing , vibrant and colorful setting.
One by one different residents of the trailer park are shown. Swift included a lot of stars which adds to the promotion of the music video. All three of them have their share towards the LGBTQ+ movement.
Laverenee Cox was watering the pink plastic flamingoes.
Dexter Mayfield was dancing
Chestar lockhart
Hannah Hart was weightlifting a boombox.
Ryan reynold also makes an apperence. He is seen painting The stone wall Inn . As June 2019 marked it's 50th year uprising anniversery.
When Taylor is walking with Todrick Hall her Hair are dyed pink,blue and purple which is sa symbolic code for her support towards the LGBTQ+ community.Jesse Tyler Ferguson and Justin Mikita wedding is also shown.
In the next seen aggresive protestors are shown. The aggresiveness wa sshown through their expressions and slogons. Expressions are a non-verbal code but it helped the institue and portraying their agression. Slogans are a written way used to show their thoughts.
Next a high angel shot is shown of Taylor as the camera pans other stars are also seen like Bobby Berk, Karamo Brown,Anto Porowski and Jonnathan Van Ness.
In another trailer Ellen Degenress is seen getting 'Cruel Summer' tattoed on her arm this is a form of intertextuality as it is one of Taylor's songs.
In the next scene the trailer residents are seen sun tanning while the protestors protest in front. Sun tanning is a way of relaxing therefore this might be trying to tell that in despite of the hate they are calm and will stay unbothered. Billy Porter also walks in dressed in ared dress and blue lip color. /
After that a pageant show is shown in which instead of slecting a winner the crown is thrown by RuPaul towards the audience . All the contestants are dreesed as female singers. Like Adele,Taylor herself, Katy Perry, Beyonce and Cardi B.
Right after that a food fight starts.
In the last scene we see Taylor dressed as french fries. She seems anxious by her expressions as she is trying to find something, she then smiles when she spots Katy Perry dressed as a hamburger. They hug. This was an end to their dispute. The use of a burger and fries show that both the stars go together as this meal choice does. Katy has orange hair and Taylor has red low lights